It was a light car, powered by a 1203 cc flat-twin, air-cooled engine designed by Granville Bradshaw (the man who was also responsible for the ABC motorcycle). The company was originally part of the Harper Bean combine, and was based in Hersham, Surrey. The car was expensive; in 1920 it sold for £414 but came down ro £265 for a four seater in 1923. Initially unreliable, but from 1925 a more refined version came featuring stronger valve gear, a better system of lubrication, and enclosed pushrods. The "radiator" cap was actually the fuel tank filler.
The company introduced a Super Sports model in 1925 with a 1320 cc engine. This was the only model offered for the last four years of ABC's production.